t2.world

t2 is a long-form social writing platform that combines a Medium-style publishing experience with on-chain economics. Writers retain ownership of their work, earn from reader engagement and build audiences around topic territories — Web3, NFTs, DeFi, fiction, personal essays and beyond — rather than around individual newsletter lists.

The product layers reputation and discoverability features on top of standard publishing tools: verified-read proof-of-attention, prompts that invite communities to write into a theme, and Lens Protocol integration that lets posts amplify automatically across compatible apps. Decentralised storage via Arweave gives authors verifiable ownership of their content.

Founded in early 2022 and operating between London and Shanghai, t2 raised a $3.4 million seed round co-led by Inflection.xyz and Archetype, with participation from MetaWeb Ventures, SevenX Ventures, Seed Club Ventures, Block0 and Global Coin Research. The platform is open to all writers and readers.