Unlocking Insights: OnePulse Secures £420k Investment for Global Expansion

February 23, 2023

Unlocking Insights: OnePulse Secures £420k Investment for Global Expansion

OnePulse, the pioneering online platform revolutionising how brands engage with their audiences, has secured a significant £420k investment from Blackfinch Ventures. This latest infusion of funds underscores OnePulse's commitment to expanding its global footprint and enhancing its service offerings.

With offices in both the UK and the US, OnePulse is poised to bolster its teams across continents, fortifying its position in the market research sector. This investment marks the third round of funding from Blackfinch Ventures, reaffirming their confidence in OnePulse's potential for growth and innovation.

CEO Mike Billingsley, backed by his extensive experience in marketing technology, leads the helm at OnePulse alongside founder and CTO Cameron Gordon. Their vision has propelled OnePulse's rapid expansion, doubling revenues and penetrating eight new global territories in just two years.

OnePulse's success lies in its ability to provide real-time feedback through its mobile app, facilitating targeted surveys called 'Pulses'. This instant access to verified respondents empowers businesses to swiftly gather insights, streamline research, and accelerate innovation, all while minimising resource wastage.

Dr. Reuben Wilcock, Head of Blackfinch Ventures, lauds OnePulse's track record and client base, recognising its pivotal role in the evolving online research market. He emphasises the platform's efficiency in connecting businesses with their desired audiences, enabling prompt decision-making and satisfying consumer demands.

OnePulse's technology boasts a 10-minute average completion time for 500 answers, coupled with customisable targeting based on over 70 demographic points. This ensures businesses receive real-time, actionable data to drive their strategies forward with confidence.

Billingsley highlights OnePulse's seamless user experience, empowering clients to harness "aha" moments and make bold decisions swiftly and accurately. Behr Paint, a testament to OnePulse's effectiveness, slashed its product innovation timeline from 8 weeks to a mere 8 hours using the platform.

Moreover, OnePulse's versatility extends beyond traditional surveys, catering to a wide array of research needs such as opinion polling, concept validation, and creative testing. This flexibility positions OnePulse as a comprehensive solution for businesses seeking timely and relevant insights.

In conclusion, OnePulse's latest funding milestone signifies a significant stride towards its mission of democratising market research. With Blackfinch Ventures' continued support and a proven track record of success, OnePulse is well-positioned to reshape the landscape of consumer engagement and drive innovation on a global scale.

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