Payr

Payr is a London-based fintech startup founded in 2023 that has built one-sided payments infrastructure for the residential rental market. Its platform allows tenants to pay rent using their existing credit card — accessing rewards, cashback, and credit flexibility — while landlords receive their money via standard bank transfer, with no change to their existing systems or workflows. The landlord has no new technology to adopt, no new compliance obligations, and receives the full rent amount as normal.

The problem Payr addresses is structural. Rent is the single largest recurring payment in most UK households' budgets, yet it is locked to the most basic payment infrastructure: a direct bank transfer with no flexibility, no rewards, and no buyer protections. While commuters accumulate air miles on train season tickets and shoppers earn cashback on groceries, renters paying over £1,300 a month nationally — and more than £2,600 in London — receive nothing in return. Previous attempts to bring card payments to rent failed because they required landlords to adopt new systems. Payr's insight is to make the improvement entirely one-sided.

The technical architecture processes the tenant's card transaction, handles the fee structure, and simultaneously initiates a bank transfer to the landlord for the full rent amount. Payr's go-to-market focus is on integrations with lettings agency platforms and property management systems, reaching tenants at the point of tenancy agreement rather than through individual consumer acquisition.

Payr raised £1.5 million in a seed round in March 2026, led by Ingenii Capital, with participation from Haatch, Velocity Capital, and the British Business Bank. The capital will expand platform integrations, deepen product infrastructure, and accelerate distribution partnerships across the residential rental sector.