Until Raises £2.3M to Give Independent Workers Access to Premium Fitness Facilities

Until, a London-based health and wellness company, has raised £2.3 million to expand its network of premium fitness and wellness spaces available through a flexible membership model. The company operates facilities that provide access to high-quality gym equipment, fitness classes, wellness services, and amenity spaces, structured around a membership that allows access across multiple locations — rather than a single club — and is designed specifically for the growing population of freelancers, independent workers, and remote employees who work across different places and locations each week.

The rise of flexible and remote working has created a significant mismatch between how traditional gym memberships work and how independent workers actually live. A conventional gym membership ties a member to a single club near their home or primary office. For someone whose working week takes them across different parts of a city, or who divides time between home and client sites, this model is poorly suited. Until's approach treats the fitness and wellness facility as a network — more analogous to a flexible workspace membership than a traditional gym — allowing members to access any of the company's locations as their day dictates.

The company's target membership demographic — freelancers, self-employed professionals, and flexible workers — is substantial and growing. The UK has more than five million self-employed people, and the number of workers with hybrid or fully remote arrangements has grown considerably in the years following the COVID-19 pandemic. This demographic has both the motivation to invest in wellbeing and the scheduling flexibility to use premium facilities outside peak hours — a combination that makes them an attractive membership base for a network with the inventory to serve them across locations.

The funding will be used to expand Until's facility network across London and potentially other UK cities, invest in the membership experience, and build the team needed to accelerate growth. The raise reflects growing investor interest in the intersection of the flexible work trend and the premium wellness market.

Sources

• Until — company website