About Us

Empowering Asian Founders To Dream & Scale BIG

We back the next generation of Asian-Heritage high-growth start up founders in the UK.

Our programmes support entrepreneurs through the early stages through our powerful community. Our events bring together the community to work together. Our resources help you to build your dreams!

This page is the no-fluff full breakdown of:

Everything we do

Our story

Our team

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Everything we do

Programmes

We have two primary active programmes which are free for the community:

  • The IncuBaetor which helps those at ideation stage through a 6-week programme which has optional assignments.
  • The Baeccelerator (September 2025 launch) takes those who already have traction through a 12-week programme to get them their first institutional round.

We've had several legacy programmes:

  • Four mentorship cohorts which paired 95 founders/students with mentors from our community.
  • State school work experience programme where we helped 100 students to gain start up insight.
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Events

We host many free events throughout the year which are a variety of panels, fireside chats, workshops and more.

Over 6000 people have attended our events and talks so far.

We've hosted and spoken in events at the likes of HSBC Innovation Banking, Google, Amazon, Barclays, Natwest, Ocado, Stripe, Sky, Tide and many more.

We're happy to talk, teach or judge at events, universities and schools where it makes sense for us to do so.

We've led many entrepreneurship workshops.

We collaborate on events only when the alignment is right and there is mutual benefit to working together. We only want to work with those who bring significant value to the relationship.

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Resources

We've got a huge bank of resources for founders and aspiring founders. These are split between the those publicly available and the Members Area.

Public:

  • Podcast
  • Bae Watch
  • News
  • Wiki
  • Job Board

Members Area:

  • Weekly updates
  • ‍Online sessions
  • ‍Member directory
  • ‍WhatsApp group
  • ‍Investor lists
  • ‍Startup Baesics course
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Personalised support

We primarily serve the community through the methods above which scale rather than one-to-one support.

We do offer paid FCA regulated support for Seed + founders looking to raise and consulting/coaching.

This is on a case-by-case basis dependent on revenue potential and our capacity.

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Our Story

Bae HQ

Origins

We ranted the first time we met each other. And the second. And the third.

All about how Asians weren't supporting each other enough in the startup ecosystem.

We saw so many examples of great communities for other groups but nothing for people who look like us in the UK.

Then we decided to do something about it.

We dreamt up a brand. The British Asian Enterpreneur HQ. Clunky. Bae HQ. Much better and allows puns.

We launched in October 2022 with a podcast and social media.

2023

2023 was a year full of experiments.

Our launch event was 6 months later in April 2023 at Balderton Capital. We then had two fireside chats at Soho House before our first mega event at HSBC Innovation Banking. We held our anniversary event at Octopus Ventures.

We secured our own office at the end of the year and several partners!

2024

2024 was the year we went to the next level.

Both Amardeep & Gurvir were now full time and 3000+ people attended our events.

We launched our first mentorship programme and our first university work experience programme.

We made our first full-time hire in October.

We hit 200 episodes of the podcast too.

2024

2025 is making 2024 look easy as of April.

We've completed three more mentorship cohorts. Worked with 5 pilot state schools to place 100 students into start ups. Spoken in front of 1000 university students.

We shifted to a programme centric model to handle the overwhelming demand we receive.

Our IncuBaetor and Baeccelerator are launching soon.

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Amardeep Parmar's story

I grew around Ilford in East London in a 90% Asian school.

I had a culture shock when studying Economics at University of Bath including a year placement in the External MPC Unit at the Bank of England.

Fast forward.

In January 2020, I was an expert tech consultant who had worked with big brands across the world. Yet it was rare for a project to make my eyes light up.

My life changed when I started writing online as part of a New Year's resolution.

I became the second fastest writer to gain 50,000 followers on Medium.com behind only Barack (freaking) Obama! I became the co-editor of the Entrepreneur's Handbook publication with over a million views per month. It became too much to handle as a side hustle so I took it full-time in June 2021.

I wrote hundreds of pieces for startups and founders around the world and coached founders to become 10/10 writers rather than merely 7/10. I interviewed over 100 people across the Mindful & Driven and Entrepreneur's Handbook podcasts. This includes Ev Williams (Co-Founder of Twitter) and Marc Randolph (Co-Founder of Netflix!).

Then my dad passed away in August 2022.

Everything I had been doing felt hollow. Yet he had helped so many small businesses to not only survive but grow through his work. I want to make the kind of impact he made on people throughout my life.

And so Bae HQ was born.

P.S. I'm a black belt in karate, former pro bhangra dancer and have been to ~50 countries.

Gurvir Riyat's story

My story starts in Southall where people like me had no idea what VC was.

I studied Economics and got lucky when a friend I made at a bar helped me get a job at Pantheon Ventures.

I worked in the fund of funds team before moving to Kindred Capital and Hermes GPE.

I wanted to give back to get more people like us into the start up ecosystem and give them a leg up.

Bae HQ Team

Amardeep Parmar
Co-Founder
Full-Time
Volunteer

Amardeep Parmar

Co-CEO

London

Gurvir Riyat
Co-Founder
Full-Time
Volunteer

Gurvir Riyat

Co-CEO

London

Aishwarya Agarwalla
Co-Founder
Full-Time
Volunteer

Aishwarya Agarwalla

Founder's Associate

London

Saharah Jane Zapis
Co-Founder
Full-Time
Volunteer

Saharah Jane Zapis

Executive Assistant

Germany

Aamir Hussain
Co-Founder
Full-Time
Volunteer

Aamir Hussain

Video Content Lead

Leicester

Louella Marie Estacio
Co-Founder
Full-Time
Volunteer

Louella Marie Estacio

Video Editor

Vietnam

Jay Gujral
Co-Founder
Full-Time
Volunteer

Jay Gujral

Advisory Board

London

Dimple Patel
Co-Founder
Full-Time
Volunteer

Dimple Patel

Advisory Board

London

Anshika Arora
Co-Founder
Full-Time
Volunteer

Anshika Arora

Lab Podcast Host

London

Naim Malik
Co-Founder
Full-Time
Volunteer

Naim Malik

Sports Lead

London

Shreeya Thakkar
Co-Founder
Full-Time
Volunteer

Shreeya Thakkar

Events Lead

London

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