Nila Raises $2.4M Pre-Seed to Help NRI Diaspora Care for Elderly Relatives Back Home in India

October 16, 2025

Nila Raises $2.4M Pre-Seed to Help NRI Diaspora Care for Elderly Relatives Back Home in India

Nila, the London-based cross-border eldercare platform, raised $2.4 million (£1.8 million) in a pre-seed funding round in October 2025, led by LocalGlobe, with participation from Redbus Ventures and angel investors from Revolut, Wise, and Nala. The capital will be used to scale the platform, accelerate expansion across India, and enter additional Asian markets including the Philippines. Nila was founded by Anthony Jacob, who previously led growth across Asia and East Africa at Taptap Send, and had earlier founded Anjara, backed by Antler and Eigenspace.

The experience of managing the healthcare of elderly parents from thousands of miles away is a defining stress of modern immigration. For the millions of Non-Resident Indians (NRIs) living in the UK, US, Canada, Australia, and Singapore, the challenge is acute: India’s healthcare system is fragmented, quality varies enormously by city and clinic, and coordinating care — booking appointments, managing prescriptions, responding to emergencies, arranging transport to hospital — requires local knowledge, local presence, and continuous availability that no amount of WhatsApp messaging can reliably provide from a different time zone. The result is persistent anxiety, reactive crisis management, and a sense of helplessness that affects not just the parent receiving care but the entire family abroad.

Anthony Jacob built Nila because he experienced this problem himself while living in London and trying to manage his own parents’ care in India. His insight was that the solution needed to be a human-centred service technology business, not simply an app: what NRI families need is not just information but trusted, vetted, on-the-ground people who understand both the family’s values and the local healthcare environment. Nila’s platform connects families with dedicated Family Care Managers — rigorously vetted individuals with healthcare backgrounds who serve as a single point of contact, coordinating appointments, accompanying patients to consultations, managing prescriptions, handling emergencies, and providing regular updates to the family abroad. The technology layer manages communication, scheduling, documentation, payment, and quality oversight — while the human layer provides the trust and cultural attunement that families require when someone else is caring for their parents.

The company started B2C, deliberately learning from direct family relationships before scaling toward institutional partners. By the time of the raise, Nila was operating in over 10 Indian cities including Mumbai, Pune, Delhi, Hyderabad, Bangalore, Chennai, Coimbatore, Ahmedabad, Ludhiana, and Kolkata, and had established a partnership with Aviva. Jacob described the early B2C phase as essential: it taught the team how families behave when something goes wrong with a parent thousands of miles away, and that lesson shaped how Nila staffed its operations, trained its care managers, and communicated about the service publicly.

LocalGlobe’s lead investment reflects the firm’s consistent focus on companies addressing large, underprovided markets at the intersection of technology and human services. The angel investor base — drawn from Revolut, Wise, and Nala — brings deep expertise in cross-border financial services and the diaspora customer base that Nila serves, a community that is already highly comfortable with digital-first international services for money movement and communication. The same demographic that regularly uses Wise to send remittances is exactly the audience Nila is targeting: internationally mobile, digitally fluent, and deeply committed to the families they left behind.

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